Launched in 1998, Dockwalk celebrates the life of professional superyacht captains and superyacht crew; it
entertains, informs and, above all, helps crew pursue their chosen
career.
Written by both current and ex-crew for crew, it really gets under
the skin of the industry from the crew’s perspective, for better or for
worse.
Today it is the number one monthly magazine for
professionals in the superyacht industry – captains, crew, engineers, chefs, stews and yacht
managers – with 72%* of readers naming Dockwalk as their favourite crew
magazine.
Dockwalk is read by all professional crew whether
captains, engineers or stews. It has a pass-on readership of 3.39
readers per copy giving it a global readership in excess of 55,000 crew.
Every month, Dockwalk readers take an active role in contributing articles and raising important issues within the industry.
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Circulation
Qualified Circulation*
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25,262 |
Non-qualified Circulation
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1,418 |
Total Distribution
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26,680 |
Figures taken from BPA Worldwide December 2009 statement (6 issue average, July - December 2009)
Our qualified, requested circulation comes from two areas:
• written request from marinas, superyacht ports, yacht sales offices, crew agencies, yacht management companies and crew hangouts
• personal requests from individual recipients
Our non qualified circulation consists of copies distributed:
• to superyacht trade and industry
• at boat shows and Dockwalk-sponsored events
| Dockwalk's circulation is audited by BPA Worldwide, the preferred global provider of audited data for the marketing and media industry. It confirms all our data is independently verified and proves the quality of our circulation. |
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Advertising in Dockwalk will enable you to:
• Target superyacht captains and crew throughout all corners of the globe • Reach captains and crew who work on boats with an average of 6.84 crew per boat* • Reach experienced readers who have been working in the superyacht industry for an average of 9.7 years* •
Communicate with the decision makers who are responsible for the
upkeep, provisioning and operation of their owner’s vessel, who are
willing, able and expect to pay for the best.
* Fusion Communications 2009 Dockwalk Readership Survey |
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